Archive for August, 2006

Entercom Tunes in to PodZinger for Pioneering Search Service

Wednesday, August 30th, 2006

Boston, Mass. (August 30, 2006) – Entercom Boston and Cambridge-based PodZinger, the only audio and video search engine that enables full-text audio and video search, have teamed up to provide listeners with a new level of technology. Beginning this week, sport radio powerhouse WEEI 850 AM and Boston’s talk station WRKO 680 AM will launch the PodZinger technology on their websites, allowing listeners to search and listen to archived radio broadcasts with one click.

The new feature positions Entercom Boston as an industry trailblazer, as the two radio stations become the first in the nation to utilize PodZinger’s innovative technology. Within hours of a broadcast, WEEI and WRKO listeners can use the PodZinger tool on the stations’ websites (weei.com and wrko.com) to retrieve particular segments or subjects of interest. The key word search capabilities enable users to scan the content around their search term to determine relevance and take them directly to the point of the segment most relevant.

“With today’s technological advancements and the multitude of media outlets available to people, Entercom is continually seeking ways to set ourselves apart from our competitors,” said Bill Alfano, director of marketing for Entercom Boston. “As the first radio broadcasting network to partner with PodZinger, we are confident that the ability to provide our listeners with full search capabilities so soon after a broadcast will be a differentiating factor to both our listener base and our advertisers. The timing of the partnership could not be more perfect, as we just hosted the fifth annual Jimmy Fund Radio-Telethon on Friday, August 18,” continued Alfano. “With PodZinger, our listeners can now go directly to the WEEI Web site and access live broadcasts from the fundraiser with mega-stars like Donald Trump, Ben Affleck and Roger Clemens.”

PodZinger uses speech recognition technology to create a text index of audio, allowing users to find specific content anywhere in audio and video podcasts. With the ability to take users directly to where their keyword is mentioned, PodZinger makes video content more accessible, improving users’ experience and making them more likely to return to the site. For example, if a listener missed Bill Belichick’s recent interview regarding Junior Seau, he or she can just type in a key word on WEEI’s PodZinger search engine and be taken directly to that broadcast.

“Our partnership with Entercom Boston demonstrates PodZinger’s ability to help leaders in the world of mainstream media realize the potential value of their content for the online audience,” said Alex Laats, CEO and chairman of PodZinger. “WRKO and WEEI listeners want to enhance their traditional radio experience with online access, and advertisers are looking for additional means to reach these listeners. PodZinger’s audio and video search capabilities connect online listeners and advertisers with the most relevant content, and Entercom has the high-value content necessary to make this happen. As more companies begin to understand, like Entercom does, the full realm of advertising potential available through text-based searching of audio and video content, we expect demand for PodZinger’s unique full-text search capabilities to skyrocket.”

About Entercom
Entercom Communications Corporation is one of the largest radio broadcasting companies in the United States. Serving some of the nations top markets such as Seattle, Denver, Sacramento, Boston, Buffalo, New Orleans, Milwaukee, etc., Entercom offers its listeners a variety of programming includes oldies, rock, jazz, country, news/talk and sports. It also holds exclusive broadcasting rights of the Boston Red Sox, Seattle Seahawks, Boston Celtics, Buffalo Sabres, New Orleans Saints, as well as many collegiate sports teams.

About PodZinger
PodZinger is powered by BBN Technologies, leveraging its 30 years of speech recognition research to transform multimedia content into searchable words. PodZinger opens a previously untapped source of content via a simple Web search. Also, from the PodZinger site, users can subscribe to podcasts, download, view or listen to them, and have PodZinger deliver new podcasts on their own topics of interest using standard RSS feeds. So when it comes to finding what you want in podcasts and vodcasts…just ZING IT!

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Barbara Loonam Kelby Troutman Marci Tyldesley
PodZinger Racepoint Group, Inc. Regan Communications
617-873-7655 781-487-4610 508-539-9790
bloonam@bbn.com ktroutman@racepointgroup.com mtyldesley@regancomm.com

PodZinger zips up radio deal in Hub

Wednesday, August 30th, 2006

Boston Herald

PodZinger Brings Video Search to Micro-Game Show, 88SLID

Tuesday, August 8th, 2006

CAMBRIDGE, Mass. – August 8, 2006 – PodZinger (www.podzinger.com), the only audio and video podcast search engine that enables full-text search, today announced that the popular one-minute daily trivia video podcast, 88SLIDE (www.88slide.com), has selected PodZinger to power its search capabilities on its Web site. 88SLIDE joins the ever-growing roster of video podcast creators who have chosen PodZinger to increase the value of their content through speech-to-text search.

Launched in early 2006 with a mission to entertain, interact, and enlighten, 88SLIDE produces a daily one-minute video trivia challenge, where viewers are invited to submit their answer for a chance to win one of many prizes. Distributed at 88SLIDE.com—and as a video podcast in RSS format—88SLIDE is hosted by Rachel Rhodes and Blaine Rucker and executive-produced by Noah Bonnett. With topics ranging from rock bands to baseball, history to holidays, as well as the popular weekly bloopers and outtakes episode, the video podcast is watched by thousands of viewers around the world on a number of different platforms. Most recently, 88SLIDE announced its availability on Amp’d Mobile’s broadband wireless service.

“Since its inception, 88SLIDE has continued to provide its daily viewers with a fun, rewarding experience,” said Noah Bonnett, executive producer, 88SLIDE. “Our partnership with PodZinger enables 88SLIDE to offer our growing viewer base the ability to find their favorite 88SLIDE episodes by unique keywords spoken, opening up a rich archive of our content for replay. We’ve found that once viewers are introduced to 88SLIDE, they immediately dive into our archives to challenge themselves with past episodes. Our archive is a very important part of our brand, and that’s why this deal makes sense.”

PodZinger uses speech-to-text technology to create a text index of the audio, which enables users to find content anywhere within both audio and video podcasts and jump directly to the point where their keyword is spoken. Available immediately on the 88SLIDE Web site, PodZinger’s innovative technology provides search for more than 125 video trivia podcasts. For 88SLIDE and others, PodZinger makes video content more accessible thereby improving the user experience and generating more exposure for visitors looking for the best online content.

“The expanding archives of useful and entertaining content are like silver in the mine for the new generation of video content creators,” said Alex Laats, CEO and chairman, PodZinger. “PodZinger’s technology is the tool that extracts the content users are seeking and brings it to the surface. 88SLIDE stands at the forefront of content creators who realize the value of their content and who are implementing breakthrough technologies to ensure it’s easily accessible to viewers.”

About PodZinger
PodZinger is powered by BBN Technologies, leveraging its 30 years of speech recognition research to transform multimedia content into searchable words. PodZinger opens up a previously untapped source of content via a simple Web search. Also, from the PodZinger site, users can subscribe to podcasts, download, view or listen to them, and have PodZinger deliver new podcasts on their own topics of interest using standard RSS feeds. So when it comes to finding what you want in podcasts and vodcasts…just

About 88SLIDE
88SLIDE is a daily one-minute trivia challenge format, distributed via the Internet at 88SLIDE.com, and through iTunes as a video podcast. Most recently, 88SLIDE announced their availability on Amp’d Mobile’s broadband wireless service. Visit them Monday through Friday to watch new videos and submit your answers; stop by Saturday to view outtakes and bloopers. Our mission is to entertain, interact, and enlighten, daily, in 60 seconds.

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Barbara Loonam Kelby Troutman
PodZinger Racepoint Group, Inc.
617-873-7655 781-487-4610
bloonam@bbn.com ktroutman@racepointgroup.com

PodZinger Announces Major Investment From BBN Technologies

Tuesday, August 1st, 2006

CAMBRIDGE, Mass. – August 1, 2006 – PodZinger, the only audio and video search engine that enables full-text results (www.podzinger.com), today announced it has closed on $5 million in financing from parent company BBN Technologies. BBN is an advanced technology solutions firm known for its networking expertise, including the development of ARPANET, the forerunner of the Internet. PodZinger will use the funding to grow its consumer-facing Web site; add to the roster of companies that leverage the power of PodZinger to fuel their audio and video search; and continue expansion of recruiting and marketing initiatives in order to meet demand for services. In connection with the financing, PodZinger has moved into new headquarters based in Cambridge, Mass.

“PodZinger exemplifies BBN’s goal to develop and bring to market new business opportunities from BBN’s breakthrough technologies.” said Tad Elmer, president and CEO, BBN Technologies. “We established the BBN Delta Division to exploit opportunities to leverage these technologies in the commercial sector. The creation of PodZinger is a major milestone along that path.”

The recent funding reflects the rapid proliferation of online content and the success PodZinger has achieved in becoming the premier search provider of online multimedia content. “BBN’s investment enables PodZinger to function as an independent company and aggressively pursue growth opportunities,” said Alex Laats, chairman and chief executive officer, PodZinger. “Online advertising is fueled by relevant search, and Internet advertising opportunities are growing at record pace. Previously, audio and video has been a black space that cannot be discovered by the traditional search engines. PodZinger’s unique ability to find the relevant words and provide direct access to the location of those words in audio and video content will be a critical enabler of online advertising for audio and video.”

As more and more advertising dollars are funneled away from traditional media and directed online—at a steady 30 percent-plus growth rate over the past two years—search has emerged as the leading recipient for those dollars. Search delivers a level of reach, relevance, and targeting not possible through more traditional marketing methods. PodZinger’s ability to find the relevant content inside each audio and video search enables marketers and advertisers to tailor their messages and deliver higher relevance and targeted, more compelling content to consumers resulting in better online marketing effectiveness, improved brand awareness and consumer loyalty.

PodZinger uses speech recognition technology to create a text index of the audio, which enables users to find content anywhere within both audio and video podcasts and jump directly to the point where their keyword is spoken. From the PodZinger site, users can also subscribe to podcasts, download or listen to them, and even have PodZinger automatically deliver new podcasts on their own topics of interest using standard RSS feeds.

About PodZinger
PodZinger is powered by BBN Technologies, leveraging its 30 years of speech recognition research to transform multimedia content into searchable words. PodZinger opens up a previously untapped source of content via a simple Web search. So when it comes to finding what you want in audio and video… just

New Company Headquarters Address:

10 Fawcett Street
Cambridge, Mass. 02138
About BBN Technologies
BBN Technologies, an advanced technology solutions firm, is focused on solving some of the world’s most pressing problems. From national security, information security, speech recognition and language translation, to integrating disparate systems and networks, BBN has been at the forefront of technological change for more than 50 years.
Known for pioneering the development of the ARPANET, the forerunner of the Internet, BBN continues to create advances in Internet and networking technologies through its work on ad hoc networking, the semantic Web, quantum communications, and advanced protocols. Building on its substantial list of firsts, BBN operates the first metro quantum cryptography network, the first real-time foreign broadcast monitoring system, and has developed the world’s first stereoscopic digital mammography system. For more information on BBN Technologies, visit www.bbn.com.

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Barbara Loonam Kelby Troutman
PodZinger Racepoint Group, Inc.
617-873-7655 781-487-4610
bloonam@bbn.com ktroutman@racepointgroup.com